My dear friend, Walter O. Bailey, has always called them Parables, like the teaching stories in the Bible. In this case, most are secular; those that are spiritual in nature are usually in the Your Life category. All of them are anecdotes harvested from years of selling and good living.
They are told in the first person. I lived them, observed them happening, or were told them, so they contain the wisdom of many wonderful people. You will enjoy, ponder and learn from them. I hope you will find them as fulfilling to share as I have. You may use them in the same way, but please credit Wesley W. Zimmerman.
In the excitement of starting, building, growing a business, it is easy to forget one single truth:
Nothing happens until someone buys our product or service.
Help yourself and your people to sell effectively by viewing stories of real sales events, successful or not. The insights you gain will add to your success and life enjoyment.
The stories are true, names are of our descendants, in most cases.
Attitude... Attitude... Attitude
This DVD began when I got angry listening to a speaker during an Arizona Sales Pros meeting. It sensitized me to many ways we injure our selves with prospects and customers with our attitude, which they perceive even though it is hidden way back inside of us. In the following ten months I recognized the many ways in which we form and communicate attitudes.
I remembered when Ralph told me he was promoting me to Branch Manager; I asked him "Why me?' He said three words, pausing between each
"Attitude... Attitude... Attitude"
I now know exactly what he mean't and how important it is for us to to know how we communicate attitudes.
You will also when you watch these true stories!
Attitude... Attitude... Attitude
Humility
Putting Things In Boxes
Putting People In Boxes
Don't Put Me In A Box
The Golden Principle
DVD MS #10 Attitude... Attitude... Attitude $19.95
Experiences buying and selling eight homes in four states
The Advantages of Old Houses
Heed Buyer wishes or pay
Janet, The Ultimate Professional
A Unique Experience
A Pro Educates A Buyer
We Couldn't Forget Her
These agents used uniquely effective listing and selling approaches to build instant credibility.
Buying and Selling are educational processes. Listing and selling properties are also. When the Seller, Buyer and Realtor are equal in the educational process it is a success for all.
DVD MS #1 The Wisdom of Professional Realtors $19.95
Buying and Selling are educational processes. Selling consists of the buyer and salesperson educating each other in a give and take conversation.
It works well when each party listens to questions the other has posed, answers them carefully and waits for the answer to be digested. When this doesn’t happen….
Competitors Can Help You
Put Your Key In The Ignition Switch, Start Engine . . .
The Summary Is Still In My Pocket
Loose Lips Saved Me
Ninety Minutes Of Silence
Aren’t you interested in how it works?
Each of these stories is a jewel, completely applicable to what you are selling in your market.
Nine true happenings, some Great, some Poor, One Lousy
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Experiences involving a truck, plane, motorcycle, hotels, stores and a restaurant. True stories show different definions of Customer Care. Great for you and staff meetings.
Travel by car, truck and airplane
(Great service like this will never happen again)
You are very tired
We don’t have a reservation for you,
He made her stand in the pouring rain.
They were too interested in each other
He took Betsy into the lobby
Stranded at the airport
Six salads on my head May I taste the sauce, please?
The little things you do always make a difference.
Leading and Managing are often thought and spoken of as though they are different words for the same task; they are, in fact, very different in function and purpose. If you are an owner, principal or manager of a business, knowing the differences is vital to your success.
These stories are those of quite ordinary leaders, the ones you and I work with every day, not the ones in the daily headlines, who could learn much if they took time to view these stories.
Leaders and Managers, The Difference
Leaders Care and Serve Then Are Elected
The Teacher and Theatre Owner
The School Principal
The Wonderful Disabled Woman
The Rubber Factory
You will be a better leader after absorbing these stories. You will also make much wiser hiring and promotion decisions as your business grows.
The perfect example of how you get elected as leader is
Successful professional sales people look like everyone else on the outside; a lifetime being one and successfully leading them, proves they are different on the inside. It takes a special blend of empathy, sensitivity, caring, and trust to lead and bring out the best in them. These stories reveal how you apply this in practice.
Buying and Selling are educational Processes. Professional salespeople begin a sale with research about the prospect. Then buyer and salesperson educate each other about the buyer's needs and the salesperson's products relative to those needs.
Getting a job is both buying and selling.
Learn from a master of both as Wes takes you through the seven steps to the job you rally want and will enjoy
Part 1 of 2
What Are You Looking For?
Deciding What You Want To Do.
The Job or Work You Want.
You're Sellling- The Product is What You Will Do For Them.
Part 2 of 2
Getting to the Correct Person
Interviewing with the Hiring Person
What to say in a Job Interview and Why.
"...I had a job offer in six minutes."
"Your employment interview blew us away. You have your choice of two positions."
DVD MS # 4 Part one of two $19.95
DVD MS # 5 Part two of two including the employment interview $19.95The two DVD set Part one and two MS # 4&5 $36.95, saving $ 3.00 plus you pay no shipping for Part two.
The logically, rationally, unexplainable events that changed my life; then gave me peace, optimism and assurance that there is a reason and purpose for my being here. Join me, and seven others as I relate those twelve events in chronological order.
Part 1 of 2
The Minor Crash I'd "Watched"
The Hill at Night, I Was Not Alone
The Near Head On With Rollie
Waking Up At The Traffic Light
The Detroit Crash, Not A Scratch
The Head On; Eight Men? or Angels?
Part 2 of 2
I Knew I'd Never See Her Dad Again
The Call To Seminary
Being Given The Words To Say
The Hip Joint Replacement Trauma
The Detective in New York City
Making A Differenence For Barbara
Additional Thoughts
A conversation two days after the taping of these true events -
“How did the video taping go on Tuesday?”
“If Wes had talked for two more hours none of us would have moved. There is so much thought provoking content that I will be thinking about it for months. He simply tells what happened. We told him he must tell us, in another session, the results as they have played out in his life.”
"I agree with Paul. During the taping I thought of and listed thirty-six incidents that clearly show God's presence in my life. It was a wonderful helpful experience. I will certainly buy the finished DVDs."
Through and after the Joy and trauma of these events, the peace and calm continue for me. They will for you, too after viewing "God".
Wesley (Wes) Zimmerman
DVD MS # 8&9 115 minutes. How I know God is Real $36.95
“When I asked the 27 questions
I knew what I needed to do.
This saved my company thousands of dollars in needless mistakes and put us on a positive path to realizing our goals.”
“Your only job security is what you have between your two ears.”
